Category — Ed O’Bannon
Fight The Power
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Ed O’Bannon, the former UCLA standout forward who led the Bruins to its last national championship 15 years ago, could leave a bigger mark in college sports than any game he’s played. O’Bannon and his legal team earned a substantial victory last week when a judge denied the NCAA’s request to squash a class-action suit by O’Bannon and other former college players. It means that O’Bannon and others could one day share in the massive profits the NCAA makes on their likenesses and images, such as the ones exhibited on video games. “The key to this order is that it opens the door to the discovery process,” Jon King told columnist Tom Hoffarth of the L.A. Daily News. King is the lead counsel representing O’Bannon. “We soon can begin collecting evidence from the NCAA, taking depositions and uncovering everything that it wanted to hide and keep from the public’s and athletes’ view. To our knowledge, no one has ever gotten behind the scenes to examine how student-athlete’s current and future rights in their images are divided up and sold.”
L.A. Daily News
February 18, 2010 No Comments
